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Agenda

Value by Design: The Conversations the Industry Needs

We’re putting the finishing touches on the detailed 2026 Summit agenda, and it’s shaping up to be one of our most powerful programs yet.

Centered around the theme “Value by Design,” this year’s sessions will tackle one of the biggest challenges facing homebuilders today: protecting margin while continuing to drive sales. The agenda will explore how leadership teams can build stronger systems, align marketing and sales, and create a buyer experience that clearly communicates value without relying on incentives and discounting.

Join Us!
Tuesday July 15
01:00 PM - 03:00 PM
Colorado Convention Center
Pre-Event

Alumni Circle Mastermind Session

Tuesday July 15
04:00 PM - 06:00 PM
Colorado Convention Center
CHECK-IN

Check-in for the Sales & Marketing Leadership Summit

Tuesday July 15
04:00 PM - 07:00 PM
BuilderTech Expo Hall
Kick Off

Summit Kick Off Party @ The BuilderTech Expo

Power Your Growth With Dynamic Content

Hear Exclusive Insights from Phenomenal Speakers

Dive into educational tracks led by industry leaders as they share their journeys, and insights on navigating the evolving landscapes of sales and marketing.  

Build Your Own Summit Experience

Tailor your personal Summit agenda to provide the most impact for what you need. Of course we’ll start and each day with inspiring and motivating keynotes  But when it’s time to roll up your sleeves, you’ll choose your own learning path by attending targeted breakout sessions and workshops.

Roll Up Your Sleeves At Interactive Workshops

Participate in hands-on workshops where practical meets tactical. From harnessing AI to mastering customer engagement, transform insights into action.  

Get The Cheat Codes From Peak Performers Who've Been Where You Are

Learn from the experiences of those who’ve gone before you. Listen to dynamic panel discussions with leaders who are overcoming the most pressing challenges and opportunities in sales and marketing today.

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Shore Consulting & Zonda Partner To Bring Exclusive Content To The Summit Agenda

This collaboration links the industry’s most trusted data-backed insights and marketplace solutions with the practical sales and marketing frameworks leaders need to convert insight into outcomes, especially in a market defined by pressure on both pace and margin. The partnership will bring Zonda’s thought leadership throughout the Summit with main-stage content sessions designed to spotlight new research, product innovation and insights that builders can operationalize immediately.

Zonda powered by NewHomeSource will also host the Zonda Innovation Stage at the Summit’s BuilderTech Expo, a rotating series of TED-style talks and product launches from Expo sponsors. The Zonda Innovation Stage is built for busy executives, giving them faster insights and direct access to the teams building the tools shaping builder growth.

Last Year's Featured  Speakers

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Jeff Shore
Keynote
Founder, Shore Consulting
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Wade Mayhue
Featured
President, Shore Consulting
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Amy O'Connor
Featured
EVP, Shore Consulting
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Mollie Elkman
Featured
President, Group Two
Richard Lindner
Richard Lindner
Featured
President & Co-Founder, DigitalMarketer
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Chip Johnson
Featured
CEO, Builder Designs
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Gerry O'Brion
Keynote
Keynote Speaker and Author, What Big Brands Know
Michelle Bendien
Michelle Bendien
Featured
Senior Consultant, Shore Consulting
Mary Beth Berry
Mary Beth Berry
Featured
Certified Trainer, Shore Consulting
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Brian Walter
Featured
Emcee, Extreme Meetings

Grab Your Priority Tickets Now 

Reserve Your Spot
All Access TICKET
$1999
Your ticket includes: 
  • Two days of incredible content  
  • Video replays of all sessions
  • Experience the brand-new Gaylord Pacific Resort 
  • Lunch, snacks, and coffee each day
  • Tiki Island Luau Kickoff Party! 
Join Us In San Diego
Bring Your Team
All Access GROUP Ticket
$1299
Buy 3 or more tickets for your team and enjoy: 
  • Two days of incredible content  
  • Video replays of all sessions
  • Experience the brand-new Gaylord Pacific Resort 
  • Lunch, snacks, and coffee each day
  • Tiki Island Luau Kickoff Party! 
Bring Your Team To San Diego
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